5 Benefits of Educational Toys for your Children from Brainy Kids Store

Calling all moms, dads, teachers…and anyone who have children! Did you know that children can start to benefit from educational toys as early as one month old? Well, research has shown that learning through play is an essential part of a child’s development.


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Even from an infant age, a child begins to find out who they are through educational play, and their mind begins to expand just by observing their environment and surroundings. By ensuring that the child has enough play time will greatly benefit the family.


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The benefits and reasons to buy educational toys for children are endless. Not only it is a fun experience for the child, it also supports the early cognitive and social development of the child.


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So, what exactly are these benefits? Scroll down to find out the 5 benefits of investing in educational toys for your children.

#1 Children Love to Play


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From the time a child is born into this world, they are exploring it through play. The beginning of a baby’s life this starts with a gentle exploration of the world as they start to discover their own body and the immediate world around them. This can be seen when a baby lifts their legs to kick or sucks on an object.


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Gradually, this turns into a more structured activity like hide and seek or by pulling cheeky faces. However, the common factor involved in these early activities is that babies and children enjoy the game and toys they played.

#2 Increases a Child’s IQ, Creativity & Thinking Skills


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Children will present different talents, but it is only through constant practice and study that a more thorough understanding or skill can be fully developed. As such, educational toys are specially designed to increase literacy, memory retention, motor skills, hand eye coordination and many more.


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Because the child enjoys playing, they tend to spend more time on these activities leading to achieve a more detailed understanding of the outcome.

#3 Helps to Develop a Child’s Senses


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This is particularly true for babies and toddlers. Because they are exploring each sense for the first time, everything is new to them! Thus, by building upon their experiences through offering them specific educational toys associated with each sense, such as brightly colored toys, different types of toys that makes different noises, hand eye coordination games, and so on, you are literally giving them a whole new experience that they wouldn’t necessarily otherwise have had.


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It is through these experiences that they start to develop their personalities, especially their likes and dislikes.

#4 Boosts and Retains Interest


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Every child learns in a different way. Some experience the word visually, others kinetically. By identifying a toy that caters to their desired method of learning, the child will be engaged in the activity in a way that he or she enjoys.


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Sometimes, learning in a structured environment like a school classroom is not able to offer such catered individual learning programmes for every single child. Therefore, it is vital for the child to have a desire to play and learn from these educational toys.

#5 Enhances a Child’s Social & Emotional Development


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Educational toys are not just purely for academic purposes. Children need to grow into well-rounded adults and this includes developing their social and emotional self. Educational toys can assist with this development through its demanding activities such as sharing, playing with others, waiting a turn and leadership.


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Playing together with parents, siblings or friends is a great way to learn more about the child’s life and personality without being too intrusive. This can also help to boost their confidence, pride and validate the child’s learning experiences.


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We know what you’re thinking – how do I choose the appropriate toys to buy for my child? All you have to do is to follow these 4 easy rules when purchasing educational toys for children.

*What is the child’s age? ➡️️ Click HERE to read more.

*What is the targeted learning purpose or outcome? ➡️️ This includes setting realistic goals when choosing specific educational toys.

*What is the personality of the child? What do they like or dislike?

*Is the toy safe to play with? ➡️️ Choose toys that do not have sharp edges or are made out of toxic materials that could cause harm to the child. Always remember to check the toys description to ensure they are made out of non-toxic and safe materials.


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There are enormous benefits to purchasing educational toys as children make sense of the world around them through play. Thus, investing in the right educational toys can bring about positive outcomes such as cultivating the child’s educational, social and emotional development from an early age.

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Where can you purchase these educational toys? Introducing Brainy Kids Store at Bintulu, Sarawak.


Brainy Kids Store was incorporated on 1st October 2014 in Bintulu, Sarawak. The store was founded by Mr Johnny Hwang and partners with a mission is to become a one-stop baby and mother store by providing customers with high quality products and superior services.

Most of the products offered at Brainy Kids Store are imported from overseas, including daily essentials, baby gear, maternity care, gift hampers, baby and toddler educational toys, clothing and accessories, party decorative items, school supplies, sports and outdoor play toys, event and function services, heavy duty outdoor playground equipment and nursery sets. Apart from that, Brainy Kids Store also provides a great selection of toys and therapy products for children with special needs.

We had a opportunity to visit the store interview Mr Johnny on what makes him use the word ‘Brainy’ for his store brand name. He explained that after becoming a father, he realized a significant gap in early childhood development as most parents in Sarawak might not be aware on the benefits of investing in educational toys for their children. He highlighted that these brain-boosting and skill-building infant learning toys will help to develop a child’s senses and coordination skills, increase their IQ and enhance their social and emotional development. Mr Johnny is also committed by sourcing the best brainy toys for customers and making the effort to describe the product benefits to parents in order for them to make the best decision for their child’s development.

Besides, Brainy Kids Store also takes part in occasional sponsoring of special celebrations, festivals, events and campaigns by collaborating with various kindergartens, schools, hospitals and childcare centre. Hence, Brainy Kids Store has received numerous publicity and word of mouth from its loyal customers.

With Brainy Kids Store onboard as a2a affiliate partner, you can choose from a wide range of baby, children and mother care products at high quality and affordable prices.

The best part is, you’ll earn 5% Loyalty Points from your total shopping purchase + get 1 e-voucher for every RM1 spent! If you are from Bintulu or Sarawak, do drop by Brainy Kids Store and check out their products and services! You can also enjoy free delivery services within Sarawak for orders above RM100.

Contact Number: +6086-316949

Address: No. 520, Phase 6, Parkcity Commerce Square, 97000 Bintulu, Sarawak.

Business Hours:
9.00am – 8.30pm (Mon-Sat)
9.00am – 5.00pm (Sun & Public Holidays)


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